A Beauty and Make Up Consultant provides advice to customers on beauty products as a brand ambassador in a retail setting. They will be expected to and demonstrate and provide advice and recommendations on a range of retail beauty products including : facial skincare products, make-up products, eyelash and eyebrow products, nail products and perfume.
A Beauty and Make Up Consultant will be able to implement safe working practices meeting the legal, industry and organisational requirements that apply to their organisation. They are also expected to record, maintain and store confidential customer information securely. A Beauty and Make Up Consultant will regularly assist customers with the selection of appropriate products, tools and equipment to their specific needs.
A Beauty and Make Up Consultant will be able to complete promotional activities whilst maintaining the standards of professional appearance, the brand image, etiquette and required hygiene. They will play a key role in facilitating the customer journey, from an initial interest in the brand through advice, recommendation and demonstration of products to ultimately closing the sale whilst continuing to embody the professionalism and values expected by the retail beauty industry.
To be eligible for the Gateway Stage of the End-point Assessment, the apprentice must meet the following Gateway requirements. A full time apprentice will typically spend 15 months on-programme.:
EPA consists of two assessment methods: a knowledge test and a practical observation.